What Are People Saying About NRCCUA?

WILLIAM WOODS UNIVERSITY ABOUT: MY COLLEGE OPTIONS® OUTREACH AND INSTANT RESPONSE
NRCCUA has been a tremendous asset to William Woods University. After switching from another search list vendor this past year, we already have more inquires and have received more applications to date than in previous years. In addition to purchasing names, we also participated in their My College Options “Outreach” program which only added to my satisfaction. We were able to touch a targeted group of students earlier than we typically do and most importantly, NRCCUA did all of the work on our behalf – even following up on every student response. Finally, my Enrollment Consultant is always available to assist our office. She is constantly looking for innovative, new ideas to assist our marketing efforts. I consider her part of our team, which is a value add for our office!

Sarah Munns
Dean of Admissions
William Woods University

HARDING UNIVERSITY ABOUT: LEGACY STUDENT LOCATOR
The Admissions team at Harding University has had great success using NRCCUA's Legacy Student Locator®. No longer do we receive calls from our own alumni or donors asking why we are not recruiting their children. This service from NRCCUA is the easiest and quickest way we have found to ensure that our Admissions team is in effective communication with children of our constituents.

Glenn Dillard
Assistant VP for Enrollment
Harding University

GUILFORD COLLEGE ABOUT: OUTBOUND PHONE SERVICE
We are very pleased with the results of our recent campaign using NRCCUA’s Outbound Phone Service. Our staff is very busy this time of year concentrating on our already accepted students’ phone calls to ensure we bring home those deposits. NRCCUA called over 850 students from our inquiry file. Of those, we found that nearly 300 are still planning to finish their application process. Only 61 told us they are no longer interested so this helps us know where to focus our time and energy! They did the calling in just 2 weeks what would have taken us 2 months. This is a good time of year especially for smaller private colleges with limited staff. We would highly recommend the Outbound Phone Service to anyone needing a calling campaign completed in a timely and professional manner.

Andy Strickler
Director of Admission
Guilford College

HOLY NAMES UNIVERSITY ABOUT: NRCCUA
We only have the resources for a very limited and targeted student search. Over the years we've narrowed it down exclusively to NRCCUA for our 10th and 11th grade searches as it has proven the most successful in terms of prospect to enrolled conversion.

Brian O'Rourke
Dean of Admissions and Recruitment
Holy Names University

BERKLEE COLLEGE OF MUSIC ABOUT: NRCCUA
Working for an institution with specific niche requirements of our applicant pool, I have found the NRCCUA to be an excellent resource for our student search campaigns, benefiting both our feeder and full-time programs. With an incredibly approachable and knowledgeable sales staff pulled from top higher education professionals, working to achieve the goals of our institution has become a streamlined process. I am confident the NRCCUA will be at the cutting edge of innovative approaches to communicating and selecting the highest-quality candidates, backed by an excellent customer service staff to ensure any questions or inquiries are answered completely and thoroughly. When you are the world's premier institution for the study of contemporary music, you expect the highest-quality applicants. NRCCUA has delivered and continues to deliver that to us.

Brendan Gartland
Marketing and Communications Manager
Berklee College of Music

QUNNIPIAC UNIVERSITY ABOUT: DECLARED STUDENT CONNECTION
We have found the Declared Student Connection to be a helpful tool in our admissions efforts – 46% of those who connected with Quinnipiac through the program applied, and of those admitted, 26% decided to enroll. Clearly the quality of the student leads is terrific and the process of receiving the information is easy and dependable. We're very pleased!

Joan Isaac Mohr
Vice President for Admissions and Financial Aid
Quinnipiac University

AVILA UNIVERSITY: ABOUT NRCCUA AND TALENT IDENTIFICATION PROGRAM®
NRCCUA has played in integral role in Avila University celebrating its recent record enrollment. Bethany, our enrollment consultant, is a valuable sounding board when talking through strategy and solutions. Her and NRCCUA's commitment in helping prospective college students to be identified and successfully recruited by the appropriate institutions is supreme. Continually, the names we search provide strong conversion rates, and perhaps most importantly, a strong pool of inquiries that supports Avila's strategic direction. The support they provide to us at the college level provides a strong partnership that is student-focused yet committed to the needs of the institution.

Brandon J. Johnson, M.Ed.
Associate Vice President of Enrollment Management
Avila University

DORDT COLLEGE ABOUT: SMART APPROACH®
Dordt College has been a SMART Approach® client for three years. Over that time, we have been able to re-shape our entire search name purchase to target only the highest probability of potential enrolled students.  We have also used SMART Approach data internally with conversations at the academic department level as we developed plans for incremental growth. Faculty are excited to know that when they are interacting with these select students, they have already been pre-qualified! We leverage SMART Approach to zero in on the best prospects for us and have focused our purchase around departmental objectives. As a result, we have extensive buy-in from Faculty and campus wide support to meet our enrollment objectives. Our results have been extremely positive.

Quentin Van Essen
Executive Director of Admissions
Dordt College

UNIVERSITY OF KENTUCKY ABOUT: OUTBOUND PHONE SERVICE
NRCCUA’s Outbound Phone Service has been instrumental to our recruitment plan in the past several years. We use it each fall for our UK Preview nights throughout the South and Midwest. We bring the University of Kentucky to students so they don’t have to travel to campus. NRCCUA has a professional calling staff that contacts the students on our behalf and helps us fill these preview nights with interested, qualified students.  Since working with NRCCUA’s trained staff, our attendance at Preview Nights has increased. I would recommend the Outbound Phone Service to any other school looking to conduct a campaign to reach prospective students.

Todd Brann
Planning and Forecasting Director
Office of Admissions & Registrar
University of Kentucky

EASTERN KENTUCKY UNIVERSITY ABOUT: SMART APPROACH®
NRCCUA's SMART Approach® has helped us optimize our student search.  It is one thing to reach out to students who are reaching out to you, but much harder to find students who would be a good fit for your school.  The SMART Approach helps us with our predictive modeling and tailoring of our recruiting efforts.

Brett Morris
Director of Undergraduate Admissions
Eastern Kentucky University

UNIVERSITY OF NORTH TEXAS ABOUT: DECLARED STUDENT CONNECTION
UNT has participated in various NRCCUA® prospect referral programs over the years. Beginning with the 2011 Fall semester, we added the My College Options® Declared Student Program to the mix. Records indicate a “prospect to enrolled” yield of 11.34% on 5,918 declared student referrals received for the 2011 Fall prospect term. We are seeing similar response for the 2012 Fall prospect term. Based on our experience thus far, individuals referred via this NRCCUA program clearly tend to demonstrate strong persistence through our admissions funnel. The results for us have been impressive and certainly underscore the value of participation in the Declared Student Program. Thanks, Tim. It has truly been a pleasure working with you for all these years.

Walter Bowen
Associate Director of Admissions
University of North Texas

COLLEGE OF ST. ELIZABETH ABOUT: NRCCUA'S TALENT IDENTIFICATION PROGRAM
As with many admissions folks, I have had the chance to work in several admissions departments. Prior to coming to College of St. Elizabeth I had used NRCCUA’s Talent Identification Program® search list. I’ve had great results with these lists and insisted we use the program when I came to St. Elizabeth. We have been able to increase not only the size of our classes, but also the quality of the classes. I would recommend NRCCUA for both their programs and their great customer service.

Jonathan S. White
Vice President of Enrollment Management
College of Saint Elizabeth

CONCORDIA UNIVERSITY NEBRASKA ABOUT: LEGACY STUDENT LOCATOR
My daily activities as Director of Admission have me focusing on projections, statistics, and numbers—important information to keep our office working at a high degree. However, too often I get mired in the data and miss out on the obvious recruitment opportunities right in front of me. NRCCUA’s Legacy Student Locator® helps me connect with the children of our alumni and siblings of our current students. My experience has shown me that many of these students assume my college will be contacting them at some point, but prior to the Legacy Student Locator I had few ways to find them unless they contacted us first. Now I know who they are, what interests they have, and can actively recruit them early – making for a stronger yield and larger incoming classes.

Aaron Roberts
Director of Undergraduate Recruitment
Concordia University Nebraska

BLUEFIELD COLLEGE ABOUT: NRCCUA
The thing I have been impressed with is how my Enrollment Consultant, Karen Myhre has been at my beck and call when I have questions and concerns. You all are a large company and that kind of customer service is usually reserved for the smaller companies. I appreciate the great service along with your wonderful programs. The Talent Identification Program® allows us to select students by the criteria we deem important. Karen's help in running multiple lists to help us determine that perfect profile has been invaluable.

Mark L. Hipes
Interim Director of Traditional Admissions
Bluefield College

THE CITADEL ABOUT: NRCCUA
We have used the NRCCUA Talent Identification Program for over 15 years and consider it one of our primary sources of prospective students. With the ability to be very specific in the students' interest and goals as we develop our search parameters, we are able to realize a strong return on our initial contacts. We could not ask for stronger customer service. Our sales consultant, Bob McLendon, is always available and tuned in to our specific needs. NRCCUA's services have directly assisted our ability to meet our enrollment goals.

John W. Powell, Jr.
Lieutenant Colonel, USMCR (Retired)
Director of Admissions
The Citadel

JOHN BROWN UNIVERSITY ABOUT: LEGACY STUDENT LOCATOR
JBU uses NRCCUA’s Legacy Student Locator® and it has a good return on investment. We have already enrolled five full-time students – these names are like low hanging fruit. We simply supply lists of our alumni and current student addresses and NRCCUA matches them with names of prospects in their database. As we receive Legacy Student Locator, names we enter them into our CRM with the highest priority contact status.

Don Crandall
Vice President for Enrollment Management
John Brown University

CONCORDIA UNIVERSITY, ST. PAUL ABOUT: SMART APPROACH
We have found great success working with NRCCUA. The SMART Approach® has given us more insight into the student search process and shaping our funnels. I have been impressed by the professionalism, expertise and superior customer service I’ve received from the NRCCUA staff.

Kristin Vogel
Director of Undergraduate Admissions
Concordia University, St. Paul

UNITED STATES COAST GUARD ACADEMY ABOUT: NRCCUA
NRCCUA’s president understands the value of creating new professional partnerships to remain relevant to those who depend on the company’s ability to connect the right students with the right college or university. Don Munce and his team move beyond the typical one product fits all approach to better understand varying client needs and to offer (or develop) a meaningful solution. I have especially benefited from the depth and breadth of their survey process. NRCCUA’s ability to consistently connect with students and key organizations has proven invaluable to our student/student influencer outreach.

Leo Gonot
Associate Director of Admissions Marketing
United States Coast Guard Academy

ORAL ROBERTS UNIVERSITY ABOUT: SMART APPROACH®
We have been impressed with how well SMART Approach® has performed. Like most institutions, our budget is tight and it is important to get the most out of every dollar. SMART Approach has helped us ensure we are spending our dollars wisely while targeting the best prospects for Oral Roberts University.

Chris Belcher
Director of Admissions
Oral Roberts University

NOVA SOUTHEASTERN UNIVERSITY ABOUT: MY COLLEGE OPTIONS® OUTREACH PROGRAM
When evaluating the marketing efforts in enrolling traditional students to our main campus, I am always impressed by the consistent outcomes of those in connection with NRCCUA®.  Today’s students are quick to jump onto the web and NRCCUA’s  My College Options® Outreach Program gives me not only a home delivered direct mail format, but the presence and additional channels of its student planning website and monthly student newsletters.   This program has always outperformed many of the other initiatives I have tried, when it comes to actual enrollment.  We participate in multiple editions of the My College Options Outreach Program, including their exclusive “Honors” edition.   I’m proud to say that this program not only yields enrolled students for Nova Southeastern University but students who perform well after their matriculation.

Liza Romansky
Director of Undergraduate Marketing
Nova Southeastern University

BALDWIN WALLACE ABOUT: SMART APPROACH
I have to say, going in I was a bit skeptical about whether or not the SMART Approach program would be a good fit for us, but the results have won me over. This program made our list selection and purchase a piece of cake, by identifying prospects with the highest likelihood to enroll. What’s even better is that I’m able to preview and analyze their enrollment probability scores PRIOR to our list purchase, so I can target the students within scores best suited for each search segment. This has not only reduced waste, but my results have steadily improved. Yes, we renewed and are onboard for another two-years!

Susan Dileno
Vice President Enrollment Management
Baldwin Wallace

HANOVER COLLEGE ABOUT: DECLARED STUDENT CONNECTION
I recently participated in NRCCUA’s Declared Student Connection – an easy to use subscription service that delivers the names and academic profiles of college bound high school students who have already indicated interest in attending Hanover College.  I’ve watched these particular prospects (I treated them like inquiries) very carefully, as they progressed through my Admissions funnel – and am seeing a higher conversion.  We definitely want to continue our participation.

Chris Gage
Dean of Admission
Hanover College

TIFFIN UNIVERSITY ABOUT: DECLARED STUDENT CONNECTION
We are very pleased with our results from NRCCUA's Declared Student Connection program.  We have received over 350 student profiles from this source; of these we have 93 applications. We have admitted 68 of those and already have 25 confirmed to Tiffin University. As soon as we receive a new student from this subscription, we give them higher priority because we are seeing the inquiry, to app, to enrollee move very quickly.  We would highly recommend this service.  These students have already told NRCCUA they are interested in our school and they are converting at very high rates.

Jeremy Marinis
Director of Undergraduate Admissions
Tiffin University

UNIVERSITY OF DALLAS ABOUT: DECLARED STUDENT CONNECTION
Taking advantage of NRCCUA’s Declared Student Connection program – of 353 students received for incoming class of 2012, we identified 14 apps, 7 admits and 2 deposits – all first source!   Of another 705 students received, that matched other sources, we pinpointed and so far have tracked 88 apps, 65 admits and 16 deposits.  It’s an easy and cost effective way for us to ensure that these high priority inquiries are identified and pursued.

John Plotts, EdD
Vice President of Enrollment and Student Affairs
University of Dallas

UNION UNIVERSITY ABOUT: MY COLLEGE OPTIONS® OUTREACH PROGRAM AND TIP
Our primary role in enrollment services at Union University is to facilitate the enrollment of qualified students whose talents and interests resonate with our core values of being an excellence-driven, Christ-centered, people-focused and future-directed university. NRCCUA, through their My College Options® Outreach Program, Christian College and Honors Editions, and our annual search activity, is one of our primary partners in this effort. We believe the qualitative and quantitative growth we have experienced at Union University in recent years is directly attributable to our relationship with NRCCUA.

Rich Grimm
Senior Vice President for Enrollment Services
Union University

EMBRY-RIDDLE AERONAUTICAL UNIVERSITY ABOUT: NRCCUA
We have consistently had excellent results from the searches we conduct with names purchased through NRCCUA’s Talent Identification Program. I credit a great deal of our success to the insight that our representative consultant, Randy Condit, provides. He understands Embry-Riddle Aeronautical University, and together we have been able to strategically approach identifying those students who may have an interest in our programs. The “R” for research is not just part of their name, it is what they do for us and it is what sets them apart from any of the other sources from which we could purchase search names.

Robert (BJ) Adams
Director of Admissions
Embry Riddle Aeronautical University

HIGH POINT UNIVERSITY ABOUT: DECLARED STUDENT CONNECTION
We are very excited about the NRCCUA Declared Student Connection - because we're receiving complete profile information on grade 9-12 students who have already indicated (through My College Options) that High Point University is one of their top choices for college. This program fits very well with our goals of reaching out early to students who already have an interest and would like to explore opportunities at HPU.

Andy Bills,
Vice President for Enrollment
High Point University

UNIVERSITY OF SOUTH CAROLINA ABOUT: NRCCUA’S TALENT IDENTIFICATION PROGRAM
USC has benefited from our partnership with NRCCUA for several years.  One way in particular is we purchase names as part of our overall search strategy, and this targeted approach is paying off. We are able to reach our South Carolina market and generate high response rates, over 40% in some cases, which is a tremendous return on our investment.   Our relationship with NRCCUA has really helped us build and manage our market presence.

R. Scott Verzyl
Associate Vice President for Enrollment Management
and Executive Director of Undergraduate Admissions
University of South Carolina

LINFIELD COLLEGE ABOUT: NRCCUA
On behalf of Linfield College in Oregon, I have been working with NRCCUA for countless years. I consider our enrollment consultant, Dwayne Smith, as a professional guide, enrollment mentor and professional colleague-friend. He is always available to assist Linfield in seeking the best ways to fulfill our enrollment goals. Additionally, he understands Linfield and is respectful of our needs - he doesn't try to "sell" me products that aren't appropriate to our admission program. Currently, we use the Talent Identification Program® as part of our search efforts and the My College Options® Declared Student Connection. I have been very satisfied with these products. I would be happy to discuss my experiences with these products with other admission/enrollment managers.

Lisa Knodle-Bragiel
Director of Admission
Linfield College

UNIVERSITY OF THE ARTS ABOUT:SMART APPROACH
The SMART Approach® has saved us hundreds of thousands of dollars and countless time and effort over the last four years.  For the price of one student’s annual tuition, it has transformed our search strategy into a well-oiled machine.  Most importantly, I’m convinced that without its institution-specific algorithm for NRCCUA® name purchases, we would have fallen significantly short of our enrollment goals.  It’s a mystery to me why using the SMART Approach is not standard practice for every admissions operation in America!

Dr. R. Alan Leffers
VP for Enrollment, Retention & Student Affairs
The University of the Arts

VIRGINA TECH CORPS OF CADETS ABOUT: NRCCUA
As a senior military college, we've been faced with a tough recruiting market, but we've used both the cost-saving eProspector email service and the broader reach of the College-Bound Outreach Deck to help us increase our applications by 50%! Facing a tightened budget going forward, we're going to be relying on these services to reach out to the students we may not have found otherwise.

Rewa C. Mariger,
Assistant Commandant for Recruiting
Virginia Tech Corps of Cadets

ST. MARY'S UNIVERSITY ABOUT: SMART APPROACH
I commend NRCCUA for partnering with Noel-Levitz to create a cutting-edge search program. With SMART Approach, we finally have the ability to use predictive modeling to inform our purchase of names. In the past, we applied the model after the point of purchase.

Suzanne Petrusch
Vice President for Enrollment Management
St. Mary’s University

NORTHWEST MISSOURI STATE UNIVERSITY ABOUT: MY COLLEGE OPTIONS OUTREACH PROGRAM
Northwest Missouri State University has participated in the College-Bound Outreach for over ten years. This product consistently provides us with "fresh" leads who matriculate to Northwest at a competitive rate. We continue to participate in the College-Bound Outreach because we find the tool to be a nice complement to the other search methods we use. The staff at NRCCUA can be counted on for their professionalism and expertise while delivering their services in a convenient and user-friendly manner.

Bev Schenkel
Dean, Enrollment Management
Northwest Missouri State University

BLUEFIELD COLLEGE ABOUT: CONSERVATIVE CHRISTIAN OUTREACH
We are pleased with our student response to our participation in NRCCUA's Conservative Christian Outreach. It is such a unique product offering, to be able to target students interested in a Christian college. Combining a direct mail card that includes multiple response options; paper, web and text and then a full year of Automated Online Search to continue promoting Bluefield College to those same students, all I can say is WOW!

Mark L. Hipes,
Interim Director of Traditional Admissions
Bluefield College

MARYGROVE COLLEGE ABOUT: NRCCUA
Any college or university wanting to search more effectively should investigate NRCCUA's new SMART Approach® program. Even a small private college like ours was able to determine in advance through a proven predictive model which students in the NRCCUA database had the highest likelihood to enroll. We were able to identify the right students before I even purchased the list. The team involvement between NRCCUA, Noel Levitz and myself has been great, and their support and expertise is excellent. I'm now very confident my results will be on target.

Sherry Quinn,
Director of Admissions
Marygrove College

CHARLESTON SOUTHERN UNIVERSITY ABOUT: NRCCUA
When searching for students, colleges and universities need every added strategy available - to encourage students to respond to your institution. NRCCUA's new Automated Online Search energizes our direct mail by adding an "online" search component. This is a great service! Their advanced technology allows students chosen in my NRCCUA search list - to be "nudged" every month for 12 months along with our direct mail campaign. At the same time, our school is showcased on NRCCUA's MyCollegeOptions.org website. I highly recommend including this enhancement every time you order names from NRCCUA.

Jim Rhoton
Director of Admissions
Charleston Southern University

TWG PLUS EDUCATED MARKETING ABOUT: NRCCUA TALENT IDENTIFICATION PROGRAM
TWG Plus (formerly The Whelan Group) has worked closely with NRCCUA since our inception 8 years ago. We utilize NRCCUA names as the foundation for our clients' list purchases. Philosophically, we want to contact every prospect in our client’s primary market and without NRCCUA this would be impossible. Plus, our research shows that NRCCUA names are among the highest performing. NRCCUA lists allow us to carefully tailor each campaign to the students who are most likely to be interested in our clients' institutions. It is great to be able to select students by religion, then add a second filter which indicates an interest in religious organization participation in college and then talk directly to them about the importance of faith at a Christian college. The staff is always a pleasure to work with. They are accommodating and strive to provide our clients with the best names available.

Brad Moore
President, Strategic Solutions
TWG Plus Educated Marketing

COLLEGIATE MARKETING CONCEPTS, INC. ABOUT: NRCCUA
NRCCUA has the cleanest, most reliable data that we work with. We would recommend their services to any potential clients.

Dan A. Woods
President
Collegiate Marketing Concepts, Inc.

MARYMOUNT UNIVERSITY ABOUT: 2011 MEMBER CONFERENCE
Talking about search and communication strategies with other institutions was helpful. I learned about processes at other institutions and hearing it pushed me to think of new strategies and ideas to add and build upon.

Sarah Shuff
Assistant Director of Operations
Marymount University

UNIVERSITY OF TAMPA ABOUT: 2011 MEMBER CONFERENCE
I found the presenters and panelist material to be interestingly relevant to any work in enrollment management.

Brent Benner
Director of Undergraduate Admissions
University of Tampa

ADAMS STATE COLLEGE ABOUT: 2011 MEMBER CONFERENCE
It was a great opportunity to share ideas with other staff members who attended as a team and begin focusing on the upcoming year.

Eric Carpio
Assistant Vice President of Enrollment
Adams State College